ELEMIS CRYOBODY Treatment Launch
The Client
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ELEMIS is the Global #1 British luxury skincare brand, renowned for its innovative, science-driven formulations and high-performance products and spa treatments.
The Brief
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ELEMIS approached us to assist with their global launch of the new CRYOBODY treatments, a treatment first of its kind within the ELEMIS brand. They needed new copy, imagery and a launch campaign to drive awareness and uptake of the treatments within their spa partners globally.
What We Did
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Developed a comprehensive strategy and managing the entire process for a successful launch, from concept to execution.
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Responsible for creating engaging creative assets and treatment copy that clearly communicated the treatment’s benefits to the target audience.
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Crafted training and launch material to ensure their teams were equipped with the tools to deliver the campaign.
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Successfully launched across 180 cruise ships and 200 spa partners globally.