PR & Influencer Event Success
272K
social followers combined reach
50
social
mentions
725K
combined
reach
65+
APPOINTMENTS COMPLETED
The Client
-
Odyssey Spa in Hertfordshire is a large luxury spa offering specialised beauty, wellness & holistic treatments. With its team of experienced therapists, award-winning brands and innovative wellness tech; Odyssey Spa delivers the ultimate Spa Experience.
The Brief
-
The Odyssey Spa wanted to showcase its new Gharieni Satori and IDome bed through an exclusive event for local publications and influencers. The goal was to raise awareness of Odyssey by finding the right local influencers and publications to highlight the spa's innovative wellness offerings.
What We Did
-
Influencer and Publication Outreach: our team curated, invited and ensured attendance of a list of prominent local influencers and top publications in the wellness and lifestyle sectors.
-
Event Flow: An itinerary was crafted to offer guests a comprehensive spa day experience. The schedule included welcome drinks, a tour of the spa facilities, live demonstrations of the new Gharieni Satori Bed and iDome, and personalised treatments.
-
Visual merchandising: Lucky Seven Marketing designed and produced all printed material from press releases to room decor and gifting.
-
Follow-Up: We ensured that attendees engaged and posted on their relevant platforms with fantastic increased awareness of Odyssey Spa.