The Client
Odyssey Spa is a luxury wellness destination renowned for its personalized treatments and serene environment. They offer various services, including massages, facials, and body therapies. Recently, they launched a new wellness suite featuring two Gharieni beds, enhancing their offerings with advanced relaxation and therapeutic experiences for guests.
The Challenge
The Odyssey Spa reached out for assistance in planning an exclusive event for local publications and influencers to showcase its new Gharieni Satori and IDome bed. The goal was to highlight the spa's innovative wellness offerings and engage in meaningful discussions about wellness, emphasizing relaxation and holistic health benefits offered by these advanced technologies
Our Solution
Lucky Seven Marketing ensured that every detail aligned with the theme of wellness. They meticulously planned each aspect to create a memorable experience for the guests.
What we did:
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Decorations: Lucky Seven Marketing designed elegant and calming decor that mirrored the spa's serene atmosphere. The decor was chosen to reflect tranquility and relaxation, creating an inviting environment for the guests.
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Influencer and Publication Outreach: The team curated a list of prominent local influencers and top publications in the wellness and lifestyle sectors. They sent personalised invitations and coordinated with the attendees to ensure maximum coverage. Follow-ups were conducted to confirm attendance and tailor the event to meet their interests and expectations.
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Food and Beverages: Lucky Seven Marketing assisted in organising a menu that reflected the spa's focus on holistic well-being.
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Guest Itinerary: An itinerary was crafted to offer guests a comprehensive spa day experience. The schedule included welcome drinks, a tour of the spa facilities, live demonstrations of the new Gharieni Satori Bed and iDome, and personalised treatments.
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Social Media Support: During the event, Lucky Seven Marketing oversaw The Odyssey Spa’s social media platforms to guarantee that significant moments were being shared and reposted by attendees.
The Result
Lucky 7 Marketing's comprehensive planning and execution ensured that the Odyssey Spa event was not only a showcase of their new offerings but also an immersive experience that left a lasting impression on all attendees.
272K
Of social followers
combined reach
50
Social Mentions
725K
Combined Reach (2/3rds of the local population)
65+
Appointments Completed
