The Client
Grown Alchemist is an Australian skincare brand renowned for its organic formulations and scientific approach to beauty. With a commitment to clean ingredients and advanced botanical extracts, Grown Alchemist offers a luxurious range of skincare solutions that promote health and vitality.
The Challenge
Introduce Grown Alchemist as a new spa partner as they launch onboard the Celebrity Edge Australia cruise ship, which hosted an exclusive three-day event.
Our Solution
Enthusiastic guests experienced luxurious skincare firsthand, immersed in eye-catching displays and exclusive demonstrations, staying true to the brand's identity and vision. This partnership marked a glamorous fusion of high-end skincare, wellness, and luxurious travel.
What we did:
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Collaborate and align with the GA team and a third-party company to orchestrate the launch in Sydney, Australia
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From initial concept to final execution, sourced compelling displays that authentically reflect the brand while staying within budget.
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Prepared the Head of Treatment at Grown Alchemist to conduct informative demonstrations, enlightening guests about essential skincare practices while showcasing the brand's expertise.
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Contributed in coordinating an event onboard aimed at promoting wellness, aligning with the essence of the Grown Alchemist brand.
The Results
+2.3M
Social Reach for the Grown Alchemist Brand.
Interacted and showcased the brand to all attendees of the exclusive three-day event on the Celebrity Edge Australia cruise ship.
Continuing the brand's global rollout, the same captivating displays are used to introduce the Grown Alchemist brand on selected cruise ships in the US.
