The Client
Beauty Secrets Spa is a sanctuary dedicated to wellness and relaxation, boasting multiple locations across the UK.
Recognized for its lavish atmosphere and extensive range of pampering services, spanning from lavish facials to restorative massages, the spa brand prioritizes comprehensive revitalization.
The Challenge
Beauty Secrets Spa team looking to increase social media efforts and expand into the digital space.
Our Solution
Enhance Instagram and Facebook strategies to boost brand awareness and foster organic growth, targeting our specific audience for increased engagement and community building.
What we did:
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Generate content concepts and themes that mirror the brand's identity and execute content creation that provides value to new and existing audiences.
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Crafting educational content and concise videos that captivate beauty and wellness enthusiasts, maintaining a consistent posting schedule of 3 to 4 times per week.
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Staying up to date with algorithm changes and pivoting where necessary.
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Monitor and refine content performance regularly, supplementing it with strategic paid ads and targeted boosting to amplify reach, engagement, and brand visibility.
The Results
+318.9%
Increase in Facebook visits over the year.
+48.9%
Increase in Facebook reach.
+10%
Increase in Instagram profile visits.
+10.8%
Increase in Instagram reach.
